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    Rob Enderle

    As President and Principal Analyst of the Enderle Group, Rob provides regional and global companies with guidance in how to create credible dialogue with the market, target customer needs, create new business opportunities, anticipate technology changes, select vendors and products, and practice zero dollar marketing. For over 20 years Rob has worked for and with companies like Microsoft, HP, IBM, Dell, Toshiba, Gateway, Sony, USAA, Texas Instruments, AMD, Intel, Credit Suisse First Boston, ROLM, and Siemens.

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    Security

    Rethinking Security as a Competitive Edge

    Over the years, I’ve worked for security companies and law enforcement, managed security audits and owned security for a...
    IT Management

    Google’s AI Ethics Council Fails: The Three Components to...

    Apparently, Google’s brand-new AI Ethics Council is falling apart. This is bad because it is efforts like this that...
    IT Management

    Cisco’s Decibel Changes the Nature of Enterprise Funded VCs

    A lot of interesting new ideas are floating around the market now that I think fall under the radar....
    IT Management

    NVIDIA Showcases Impressive Advances in Data Science, HPC, VR

    This week, I’m at the GTC Keynote (GTC stands for GPU Technology Conference), given by NVIDIA CEO Jensen Huang....
    Business Intelligence

    AI Call Centers Improve Customer Service

    Next week, I’ll be moderating a panel at NVIDIA’s GPU Technology Conference (GTC) on artificial intelligence (AI) and how...
    IT Management

    Qualcomm vs. Huawei: Is This a Battle Between Companies...

    Qualcomm has been identified as a national treasure by the U.S. administration, which moved to prevent what appeared to...
    IT Management

    HP Megatrends Report Showcases a Troubling Future for the...

    I had a chance to talk with Shane Wall, CTO for HP, at some length before he published his...
    IT Management

    NASCAR’s Best Practice Use of Microsoft Teams

    It amazes me how much Microsoft has changed over the last decade. For instance, around a decade ago, I...
    IT Management

    IBM Strategic Partner Effort Strengthens Through AI Concepts

    The IBM Partner World partner-focused event is for IBM’s indirect channel of companies that take what IBM and other...
    IT Management

    The Most Troubling Part of the FTC Case Against...

    I attended the closing arguments for the FTC anti-competitive case against Qualcomm, and I was deeply disturbed by what...
    Mobile

    Qualcomm vs. FTC, Apple and Intel: Deceptions and Misdirection

    The Qualcomm/FTC trial is pulling a lot of interest because the outcome could shift mobile technology leadership from the...
    IT Management

    NVIDIA and the Robotics Revolution

    NVIDIA has been running pretty hard of late and CEO Jensen Huang has been on his game with regard...

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