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    Rob Enderle

    As President and Principal Analyst of the Enderle Group, Rob provides regional and global companies with guidance in how to create credible dialogue with the market, target customer needs, create new business opportunities, anticipate technology changes, select vendors and products, and practice zero dollar marketing. For over 20 years Rob has worked for and with companies like Microsoft, HP, IBM, Dell, Toshiba, Gateway, Sony, USAA, Texas Instruments, AMD, Intel, Credit Suisse First Boston, ROLM, and Siemens.

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    Mobile

    Lithium Ion Risk: HP’s Battery Recall

    This last week, we were once again reminded that lithium-ion batteries come with risks, as HP notified that it...
    IT Management

    Addressing the Lack of Gender Diversity Problem at CES:...

    It seems odd to me that decades after our brilliant government came up with the idea that we could...
    Mobile

    Corning’s HPFS Is Enabling the Next Generation of Seeing...

    One of the interesting technologies being developed and sold behind the scenes is Corning’s HPFS (High Purity Fused Silica)....
    IT Management

    Why I’ll Never Recommend AWS: The Danger of Draconian...

    One of the issues with having both a consumer-focused business and an enterprise business is that folks who deal...
    IT Management

    The Future of Automated Construction Equipment in the 2020’s

    NVIDIA is moving aggressively to maintain its substantial lead in autonomous vehicles, moving initially from cars and trucks to...
    IT Management

    IBM Creates Servers Specifically Targeting AI

    When living and operating in a market largely dominated by a vendor that isn’t you, the strategy you must...
    Devices

    Qualcomm and the Birth of the Always Connected PC

    This week I’m on Maui at Qualcomm’s launch of the always connected PC. This is a major event because...
    IT Management

    Should You Avoid Social Media to Protect Your Future...

    One of the things that makes how an analyst is supposed to approach a problem different is that we...
    IT Management

    HP Inc. vs. HPE: Lessons the Industry Does Not...

    Both HP Inc. and its one-time parent, HPE, released financial reports this week.  Both did reasonably well on the...
    IT Management

    Why HR and Unions are Failing to Protect Against...

    HR and unions largely are missioned to do the same thing, even though their backing and reasons for being...
    IT Management

    Resetting for Below Zero Tolerance on Sexual Harassment

    Over the last few weeks, the informal rules surrounding workplace behavior changed far more than I think most people...
    IT Management

    Bill Gates’ City of Tomorrow: Can He Do What...

    Bill Gates has purchased 25,000 acres of land in Arizona for his Smart City of Tomorrow.  It is one...

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