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    Rob Enderle

    As President and Principal Analyst of the Enderle Group, Rob provides regional and global companies with guidance in how to create credible dialogue with the market, target customer needs, create new business opportunities, anticipate technology changes, select vendors and products, and practice zero dollar marketing. For over 20 years Rob has worked for and with companies like Microsoft, HP, IBM, Dell, Toshiba, Gateway, Sony, USAA, Texas Instruments, AMD, Intel, Credit Suisse First Boston, ROLM, and Siemens.

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    NVIDIA Showcases Solution for City-Scale Security Problem

    When you see a crime or terrorist attack in London, a city that has one of the highest density...

    Intel’s Loihi: In a Decade, Your Smartphone Will Gain...

    One of the big difficulties in creating artificial intelligence (AI) is that our view of “intelligence” is largely based...

    Microsoft HoloLens, Ford and Forgotten Best Practices for Creating...

    Microsoft today signed a deal with Ford, which will use its advanced HoloLens solution for development. I think this...

    The Biggest Problem for Kaspersky Lab and Those Who...

    I’ve been in security for decades in various roles and I’m a fan of the work Kaspersky Lab does....

    HP, Equifax and Security: Why HP Appears to Lead

    I had a nice chat with HP’s Security Advisory Board at HP Reinvent and it got me thinking about...

    HP: Energy of a Startup, Power of a Fortune...

    I’m at HP Reinvent this week and listening to the CEO keynote. This is a reinvented company and his...

    $20M Uber/FTC Consent Decree Points to Uber Practices and...

    On August 15th, Uber agreed to pay a whopping $20M fine and significantly improve compliance with General Data Protection...

    HP vs. HPE: Why the Sibling That Couldn’t Win...

    HPE released financials this week and HP released its numbers earlier in the month. HPE did show some revenue...

    AMD Ryzen PRO: Lessons Learned

    I wrote earlier about my experience with AMD’s Ryzen PRO launch, but since then I’ve been thinking about the...

    Ryzen Pro: AMD Resets Expectations on Commercial Desktops

    Earlier this week, I was at the Ryzen Pro launch in New York from AMD. I feel a tad...

    Can You Make People Trust the Autonomous Car?

    I just attended an interesting discussion from Intel from Jack Weast, the senior principal engineer and chief systems architect...

    Why You Can’t Trust Most Studies

    Basing your investments, decisions, and particularly your jobs on the results of studies is very risky, because you are...