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    Rob Enderle

    As President and Principal Analyst of the Enderle Group, Rob provides regional and global companies with guidance in how to create credible dialogue with the market, target customer needs, create new business opportunities, anticipate technology changes, select vendors and products, and practice zero dollar marketing. For over 20 years Rob has worked for and with companies like Microsoft, HP, IBM, Dell, Toshiba, Gateway, Sony, USAA, Texas Instruments, AMD, Intel, Credit Suisse First Boston, ROLM, and Siemens.

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    IT Management

    Apple vs. Qualcomm Litigation and the Nuclear Option

    I’m fascinated by litigation, largely because much of it isn’t necessary and occurs because one side or the other...
    Applications

    The Implicit AI Warning and United: Don’t Assure the...

    While we spend a lot of time on the analytical parts of artificial intelligence (AI) systems, we don’t spend...
    IT Management

    Anticipating and Preventing a Total Laptop Travel Ban

    Airlines have recently stopped bad mouthing the Samsung Galaxy Note 7 on every flight because all of those devices,...
    Networking

    Why Fake News on PC and Printer Death Is...

    HP Inc. is the only company with significant positions on both PCs and printers; it dominates the printer market...
    IT Management

    Why HP Inc. Is So Successful

    I’m fascinated by HP Inc., largely because it shouldn’t have been successful. At the start, it was as if...
    IT Management

    IBM’s New Four Pillars

    IBM, for most of the time I’ve known and worked for the company, was defined by three pillars: hardware,...
    IT Management

    The IBM Cloud: CEO Ginni Rometty’s InterConnect 2017 Keynote

    I’m at IBM InterConnect 2017 this week and CEO Ginni Rometty is doing the second day keynote. She was...
    Security

    Interconnect 2017: IBM and Securekey Move to Corner Financial...

    This week, I’m at IBM Interconnect 2017 and, right off the top, they made a really interesting announcement concerning...
    IT Management

    Should Watson Co-Run IBM?

    One of the things I found really annoying when I worked under Louis Gerstner at IBM was his response...
    IT Management

    Intel and Mobileye: Jumpstarting Autonomous Cars

    Intel just bought Mobileye, an Israeli company that leads its market with a camera-based computer vision solution. Intel was...
    Business Intelligence

    NVIDIA Jetson TX2: NVIDIA Goes into the Volume Brain...

    I was at the NVIDIA TX2 launch earlier this week, which was a showcase for partners bringing to market...
    IT Management

    Microsoft and Steelcase Finally Begin to Obsolesce Cubicle Hell

    I hate cubicles with a passion and I know I’m not the only one. The guy who came up...

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